Work

Projects and roles, with the individual contribution and outcome foregrounded.

• AI-driven communications platform

  Product Lead, Communications & AI/ML — Avito · 2024–2026

  Led the shift of communications at Avito (60M+ users) from batch messaging to an ML-driven growth system, and authored the board-approved case to scale it.

• BOXR — AI sports-coaching app

  Founder, CEO & Product Lead (Kinetic Ventures) · 2022–2024 · acquired by a PE roll-up

  Built and exited AI coaching for boxing — a consumer app plus in-gym software, sold as a bundle to gyms — on-device computer vision and LLM feedback, top of its category.

• VK smart speakers & the Marusya voice ecosystem

  Product Strategy Manager · 2019–2021

  Owned strategy and go-to-market for AI smart-speaker hardware and a voice-assistant ecosystem on a 100M-user platform.